No one enjoys reading a research paper. Even if it’s the most interesting topic you can imagine, putting it in a research theme type of paper, can quickly become snoozefest. If your blog is too formal it can feel like a monotone robot spewing out information. Which, people in academics seem to love but the rest of us searching online need a little bit more fun and engagement.
For this reason, when writing a blog it is highly necessary
to write as if you are talking.
By keeping this friendly and human tone it shows personality
and therefore is engaging. I mean, if you’re still reading this…then I’ve kept
you engaged. See? It works!
It also makes you more approachable to your readers. If you’re approachable then people will actually enjoy and look forward to your blog posts. I mean, that’s the goal of writing a blog, right? To connect with other people with similar interest and learn from each other.
Plus, isn’t it more fun to write like you talk? To show your
personality while still giving out vital pieces of information? I think so! Comment
your thoughts! I would love to hear them!
I wrote down this saying on a sticky note and placed it on my keycard for work, which I pull out and see at least 4 times a day. This is a nice reminder that sneaks into my subconscious mind to remind me that sometimes, it’s better to be done and turn in a piece of writing versus constantly revising it.
Sometimes I feel that I can go a little nuts about my writing piece. I’m never 100% satisfied or confident with what I wrote. Even my published pieces, I feel like I could do better. So, when I’m writing I want to constantly re-edit, re-write and re-edit my pieces over and over and over again. In a world of deadlines and time management, feeling this way is not productive.
Therefore, being done with the piece, is better than it being perfect. Because the truth is…is that it will never be perfect. I think that’s a hard but important lesson for creative writers to learn. It will not be perfect. But you got it to be pretty darn close to it though, right? Right.
While it is important to turn in your best work, you can’t wait keep revising. If you do, than while your busy trying to make it perfect another person is coming up behind you and going to get the spot before you did.
At some point you have just to realize it’s done, submit it and walk away.
Let me know, does this make sense? Is this also how you feel writing or are you able to feel satisfied early on and turn it in?
At some point in all writers’ careers, it’s going to happen. The inevitable writers block. It could last for a few minutes, a few days or even longer.
I know that sometimes, it can take me a few days to find the right words or the right way to deliver the message I’m trying to convey. I think that’s is sometimes just the creative process. But once I find it, I love it! That’s how I know that while writing can be a struggle, I still get giddy and love the process of finding the right words. So maybe instead of seeing writer’s block as a struggle, just think of it as the process.
One thing that I find helps me overcome writer’s block is my journal writing. This is my own private journal and I allow myself to be completely free when writing it in. Sometimes, I just repeat the same words over and over again. Sometimes, I just describe some object in the room that I’m looking at. Most of the time, I let out all my frustrations or emotions upon my keyboard.
Although, I save the work, I don’t re-read it or edit it. I leave it completely raw. Because that makes me feel like I have more freedom.
By completing the journal entry it makes me feel like I accomplished a piece of writing and frees up space in my creative process to move forward and tackle more writing challenges.
So, if you ever find yourself in this situation, you may want to give journal writing a try! I know it’s my trick to overcoming the block.
What about you other writers? What do you do to overcome writers block?
The old methods of marketing are quickly becoming less effective and instead is being replaced with content marketing.
Content marketing is a strategy where you are giving your customers useful and relevant information in order to attract and gain business.
For example, REI (which sells gear and clothes for outdoor recreational activities) offers customers a ton of information. There website is loaded with content that is surrounded with everything that has to do with the outdoors, and not just about their products. You’ll find a section with their expert advice and even a journal of news article and interviews.
By having this content, it opens up their website for new customers to discover them. Someone may only be searching for advice and stumble upon their page. As they are exploring the site, they will likely see the products then and be more willing to purchase if it is offered in that advice section.
By using content marketing, it also allows them to share more information on social media and improve their SEO rankings while still being cost effective.
This is why it is important to hire a writer who is capable of accurate research or educated in the subject of your content. When you have a lot of valuable content, customers feel more trustworthy of your company and will likely do repeat business.
Can you think of other companies that use a lot of content marketing?
Creating and maintaining goals is a great way to stay on track with your writing. I don’t know about you but if I don’t force myself to write, then I probably would not write as much as I do.
So if you’re like me, you should try setting some writing goals for yourself.
When thinking about your goals, the first thing that you want to do is be realistic. Really think about it, before committing yourself to it.
We, as humans all tend to become overly excited and extremely motivated when first setting goals. We envision who we want to be and then say that nothing will get in the way of our dreams. And for a few days, maybe even a few weeks it works.
We stay on track and hit our goals. Until…the inevitable happens. You somehow manage to screw up your goal plan.
If your plan is too unrealistic, you’ll become overwhelmed quickly and when it doesn’t work out, you’ll feel like a failure. But, you’re not a failure. You just set your goals in an unrealistic way. But, kudos to you for your high ambition!
To avoid this overwhelming feeling that do not serve us, it’s important to set realistic goals. In fact, set your goals low at first and then keep adding to them.
For example, I jstarted this blog about a month ago. It’s something that is brand new to me. I write for two other sites, I have a full time job and I need time during the weekends to mentally chill out. So, while at first I would love to write for this blog 4 times a week, I don’t think that’s really realistic at this point.
Instead, I am going to shoot for once a week. And, I’m able to hit that goal without feeling overwhelmed. In fact, I feel very satisfied with myself with hitting this goal, which in return, inspires me to keep up the work. As this once a week post becomes an easy habit for me, then I will add 2 a week and so on.
So, once you have a realistic goal, the next thing to do is to write it down. This helps your brain to remember it better and also allows you to have a visual reminder. I like to place my written goal in an area on my desk where I see it numerous times a day. That way it’s a constant reminder and gets into my subconscious.
Another suggestion is to reward yourself every time you complete that goal. Our brain is hard wire to repeat actions that cause us pleasure. So if we do an action and expect a positive reward we are more likely to complete and repeat that action.
The last suggestion is to remain patient. Goals take time to achieve. And learning how to achieve those goals also takes time. In our society we are led to believe that success will happen overnight, but sadly that’s not true. Every achievement takes goal setting, small steps and time. So if you remember to keep on top of your goals and you don’t quit, you will ultimately get there.
Remember no human can stay on track with their goals all the time. But what separates successful goal achieves from non-achievers is how they handle themselves when they fall off. An achiever will always get right back on the horse and try again, no matter how many times it takes.
Questions for you:
When was a time where you set a goal and achieved it? What things helped to keep you on track?
If you have a blog and it seems to be going nowhere, you may want to re-examine your technique. Especially if you are losing followers. Below are 5 common blog mistakes writers can be accustomed too, without realizing its harmful.
Not Writing Consistently
The more consistent you write for your blog, the better. Especially if you have followers. They followed you for a reason, so give them what they want. More blogs that will make their day! This also tends to gain respect and trust from your readers as well. They know they can rely on you for consistent updates and news.
Too Many Topics
Oh man! Talking about too many topics can be really overwhelming and chaotic for your reader. Imagine this scenario….I just discovered your site and am skimming through your blog. Your blog…is right up my alley. You’re talking about the Kardashians, Ariana Grande and all the celebrity gossip. I am loving it! But then all of the sudden, I hit “Next” and your talking about how the architecture aspect of the Sears Tower was based off a pack of cigarettes. What? You completely switched topics and confused me. So, guess what…I’m leaving your site and now going to find another site by googling more celebrity gossip.
For this reason, I would advise to write between one or three topics.
Ignoring Your Audience
You need to write with a purpose and your audience is that purpose. Remember that you are writing for them. They are coming to your site for help, information or to just enjoy your writing. So keep them in mind when discussing topics. If you are unsure who your audience is, then you need to do some research and discover who they are.
Sometimes bloggers focus more on quantity, instead of quality. While it’s important to be consistent in your blog writing, you also want to make sure it’s your best work. Good quality goes all long way. 12 crappy blogs will turn a reader away versus one great blog, which may attract a follower or two.
No Use of Tone
Writing a blog is not the same as writing an academic research paper. So, have fun with it! Do not go all monotone boring. Instead, write like you talk. Show your excitement or your dislike for something. Get your readers involved by letting them see your personality.
Having a blog means that you learn and grow from your mistakes. That’s a part of the process and it’s apart of the fun of it. It’s all about discovering what works for you from trial and error. Hopefully now that you know these top 5 mistakes, you’ll be able to adjust your blogging methods and see if that helps you out.
Do any of you guys have any other suggestions? Anything that did or did not work for you? If so , please share in the comments. I would love to hear from you.
When you think of a professional writer you may imagine someone who can always find the right words immediately. Which can be true, but it’s not likely a writer begin that way. Mastering the Art of Writing takes time and discipline. Below are 5 tips that will help you prepare to become a better writer.
#1 – Write every single day
I know. Sometimes writing is daunting and you’re just not feeling it. But, if you discipline yourself to write every single day, it’ll become a lot easier and you’ll find it’s more enjoyable. Throughout the process you will also find your voice and become better with every day.
#2 –Discover your passion and make it your niche
Your energy and love for a topic shines in your writing. Therefore, you don’t want to be writing anything that you find boring. This will reflect in your writing and your readers will likely find your tone boring as well. Plus, why waste time researching and writing about something you don’t like. So be sure to be passionate about your topics.
#3 – Always be learning and reading
Even if you have found your niche, do not think that you know it all. There is always something else to learn and to research. You want to be an expert at your field and trends are always changing. So, never assume you know it all. Instead open yourself up to learning and reading as much as possible.
#4 – Keep the rough draft…rough
In other words do not edit the first draft. Make the first draft messy! This is how you can let go and get out everything. It allows you to not have any distractions that may interrupt your creative process. Trying to make it look pretty in the first round, can be detrimental. You can easily forget the things you were going to say, all because you needed to go back a spell a word correctly.
#5 – Take breaks
Once you have written everything out on the rough draft, step away from it. It’s all there on the paper anyway, so you can take a break. Look at it again with fresh eyes in a few hours or days later. This will make the writing process easier. If you do everything at once, your brain kind of turns into mush, and you’ll likely miss easy grammatical errors. So give yourself and your brain some time to relax and approach the piece at a later time.
It really comes down to figuring out what works for you as a writer. One method or tip may work for one writer and not another. These 5 tips usually help most writers learn how to become more productive and thoughtful in their writing. Hopefully you find them helpful as well.
SEO is an acronym for Search Engine Optimization. SEO is a method of creating and organizing your website so that it ranks in the top section of a search result.
Because let’s face it…we don’t tend to scroll down or let alone click onto the second page, when looking for google search results. We typically will click on the top sites that are shown to us.
Now, typically the first result you see will have the word “ad” under it, meaning that that company paid HUGE bucks in order for their site to be listed first. But, below that you will notice sites that do not have to word “ad”. This means that this site has all the aspects that search engines are looking for and that it organically came up in the top of the search results.
This means that this website has exactly what the user is looking for and is a reliable and trust worthy site.
How do search engines, such as Google and Yahoo do this? They use an algorithm system, that scans websites for certain qualities. Although they do not make this public knowledge, we do have a few ideas of what they are searching for.
This includes having relevant links and references. Images that are labeled correctly. Reliable content.Easy navigation. And numerous sources of your keywords scattered in, typically in a regularly updated blog.
Creating a website using thoughtful practices of SEO will improve your sites rankings. This not only increases your rankings in the search results but also means you have a useful site for your customers.
The more quality blogs you have the better. And the key takeaway here is quality.
According to Hubspot, companies who produce 16 or more blog posts a month has 4 times the traffic than websites with a lower amount of monthly blogs. If this number is hard to hit without sacrificing the quality of your blogs don’t feel too overwhelmed. Just remember the more blogs you have the better. So over time get your company to the point where you can hit 16 or more a month.
Typically, you will have regular readers, who are looking forward to reading new blogs. For this reason, the very minimum should be at least once a week in order to keep them satisfied and interested.
You will want to build up more consistency in your blogs and make sure what you are posting is new and fresh.
This includes news updates. Seeing as your expert in the field, you want to be on top of the latest trending news. For example, if your company sells healthcare related items, then it may be a good idea to stay up on the latest medical news. That way if something occurs that is in your niche, you can jump on it and write a new blog about the topic.
You also want to check out how often your competition is blogging. This allows you to get a better idea of how you can improve and add to your own blog.
Overall, by consistently posting it will help build up your brand loyalty. Having a blog creates organic traffic to your website. Remember, Rome wasn’t built in a day and neither was a long term successful company.
Building up your blog takes time but if you hire an informed and good blog writer you’ll see your traffic increase quicker.
Today, it’s crucial for your business website to have an exceptional blog. Producing fresh and relevant content amounts to building a greater online presence, establishing brand awareness, gaining more customers and so much more.
#1 – Ensures online visibility – by using keywords in your blog search engines will rate your site higher in the search rankings. This means if you’re a company selling hiking gear in Colorado the more times you have the words “hiking”, “gear” and “Colorado” as keywords listed into your entire website, the search engine will pull up your listing higher when a user searches for those words. This ultimately means you’ll rank higher and gain more visibility than a competitor who does not have those words in their blog.
Although, the overuse of the keyword and an un-natural sounding blog can do huge damage.
If you’re trying too hard and sound unnatural, your online readers will easily pick up on this. Therefore you may come across as unreliable. This overuse is also picked up by the search engines, like Google. If Google detects that you are overusing the keywords, they will actually mark you lower on the rankings because they may feel your site is a scam.
That’s why hiring a great blog writer is important. It’s a delicate art of balancing the keywords without overusing it that skillful blog content writers are successful at.
#2 – Show who your company is – creating a blog means that you have complete control of what you want to say, how you want it to look and the online atmosphere you want. This allows customers to know your company’s personality. If your customer’s like what your brand is and what you stand for, they are more likely to trust and purchase from you vs a competitor they may disagree with their practices or not know anything about.
For example, Starbucks is known to treat their employee’s with respect and offer amazing benefits. For this reason customers are willing to spend more money on coffee, versus a competitor because they feel that their money is going to a greater cause. This is a part of Starbucks personality and therefore people feel good about themselves when making the choice to spend money there.
#3 – Social Media Sharing – If a reader finds your blog interesting they are likely to share it on their social media platforms. This exposes your site to more users who may not be aware that you exist. This is why having a relevant and fresh material is also important. The more shares your blog post is able to generate the better. This allows your business to grow the best way possible and that’s with referrals.
These are just a few main reasons for a business to have a blog. Do not underestimate the power of having a good blog writer and what it will do for your business.